DESTINATIONS

when travelers ask where to visit in san francisco

ai responds

the model recommends a handful of properties. if yours isn't in that handful, the guest never weighs you. like a concierge, ai provides users with the answer, not the choice. ai is your new door.

the destinations at the top aren't there by luck. they're machine-readable, present across the sources ai trusts, and built to answer what guests actually ask. that's the work behind the score, and it's most of what we do.

100 · ai visibility index

san francisco cultural institutions

how often each institution appears when travelers ask ai where to visit. measured across the major models, 2026.

1California Academy of Sciences100%
2SFMOMA100%
3de Young Museum85.7%
4The Exploratorium80.8%
5Legion of Honor76.2%
6San Francisco Ballet73%
7Asian Art Museum72.6%
8San Francisco Opera70.3%
9San Francisco Symphony68.9%
10Children's Creativity Museum57.8%
11GLBT Historical Society54.8%
12San Francisco Zoo & Gardens53.8%
13Randall Museum51.8%
14SFJAZZ51.4%
15Museum of the African Diaspora46.4%
16Chinese Historical Society of America34.5%
17Institute of Contemporary Art San Francisco29.8%
18Contemporary Jewish Museum27.4%
19Yerba Buena Center for the Arts21.4%
20California Historical Society19%
21Tenderloin Museum14.3%
22Angel Island Immigration Station Foundation13.1%
23Walt Disney Family Museum8.3%
24Cartoon Art Museum2.4%
25The Mexican Museum2.4%
26Creativity Explored1.2%

method. visibility is the share of ai recommendation prompts in which an institution is surfaced, sampled across leading models. higher means a traveler asking ai is more likely to be sent there.

a new front door

these rankings are only the surface. behind every score is a detailed understanding of how ai models discover, interpret, and recommend hospitality brands. as more travelers rely on ai to choose where to stay, visibility becomes a revenue channel. start your transformation.

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